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This web page has the following in the web site, "Are a 24 HOUR locksmith that provides exceptional service throughout the city and surrounding suburbs in all aspects of residential and commercial security at a highly competitive price." We saw that the web page also stated " We are a locally owned family business so we know how important it is to keep your family and business safe and secure." It also said " We are police licensed, fully insured, trade qualified and highly capable to fulfil all your security requirements." The header had 24 hour as the highest ranking optimized keyword. It is followed by 7 days a week, Australia, and break in which isn't as ranked as highly as 24 hour. The next words leadinglocksmithswa.com.au uses is business. commercial was included and will not be seen by search crawlers.